Book

Nice Guys Finish First

by Barrie Bergman

Available at www.amazon.com

Nice Guys Finish First is an entertaining, fun and provocative look at what it takes to build long-term success in business and in life. Written by co-founder of Record Bar and Bare Escentuals Barrie Bergman, this insider’s guide on how to behave when everyone else isn’t, gives hope to those who want to get results and still sleep at night. The culmination of years of experience and wisdom from building two multi-million dollar industry giants, Barrie’s insights on both human nature and the importance of ethical behavior in business prove that indeed, nice guys can finish first.  A must-read for those who want to win the rat race without becoming a rat.